Bundles for beauty & skincare — routines, gift boxes, subscription starters.
Beauty converts on personalization. Mix & Match routines (cleanser → serum → moisturizer) hit AOV hard; Fixed gift boxes win at holiday; subscription starter kits drive LTV.
What breaks in this vertical without bundles.
Beauty shoppers browse by concern, not by category. A build-your-own routine flow lets them assemble a 4-step ritual at their skin type — with a discount that recognizes ritual over cart-add.
Three bundle patterns that ship in this vertical today.
Build-your-own routine (Mix & Match)
Category picker: cleanser / serum / moisturizer / SPF. Rules: exactly 1 per category. Discount ladder: 10% off a full routine.
Open live demo
Signature gift box (Fixed)
Merchant-curated 4-piece box at a fixed festive price. Perfect for the holiday flow.
Monthly ritual box (Subscription)
Mix & Match + Recharge/Appstle/Skio. Discount applies at contract level so recurring orders keep the same math.
Category-based Mix & Match with routine-level percentage discount. Fixed gift boxes at flat holiday price. Subscription contracts price with the bundle discount, not per-line.
Copy the beauty routine template
14-day trial. Full feature access. Cancel from your Shopify admin.